{"id":8565,"date":"2021-11-10T21:52:29","date_gmt":"2021-11-10T21:52:29","guid":{"rendered":"http:\/\/uniquewebdesigner.com\/?p=8565"},"modified":"2023-10-23T08:46:43","modified_gmt":"2023-10-23T08:46:43","slug":"google-my-business-gmb","status":"publish","type":"post","link":"https:\/\/uniquewebdesigner.com\/google-my-business-gmb\/","title":{"rendered":"Google My Business (GMB) Is Dead: Now What?"},"content":{"rendered":"

Today, Google announced that the name of its local business listing platform, Google My Business (GMB), will be changed to Google Business Profile<\/a>.<\/p>\n

“Moving forward, we recommend small businesses manage their profiles directly on Search or Maps. To keep things simple, \u201cGoogle My Business\u201d is being renamed \u201cGoogle Business Profile.\u201d And in 2022, we\u2019ll retire the Google My Business app so more merchants can take advantage of the upgraded experience on Search and Maps. The existing Google My Business web experience will transition to primarily support larger businesses with multiple locations, and will be renamed \u201cBusiness Profile Manager.\u201d wrote Matt Madrigal, VP\/GM Merchant Shopping, in the official announcement.<\/p><\/blockquote>\n

So what does this mean for small business owners like you?<\/p>\n

 <\/p>\n

Why Even Use Google Business Profile For Local SEO?<\/strong><\/h2>\n

 <\/p>\n

Businesses love getting local visitors to their websites<\/a> and\/or storefront and Google happens to have a monopoly on that.<\/p>\n

Google Business Profile<\/a> (formerly known as GMB) is Google\u2019s go-to product for local SEO, and it should be the core focus of your online marketing strategy if you want to drive foot traffic to your store or website.<\/p>\n

Google Business Profile is without a doubt the best local SEO<\/a> strategy that you can use to rank higher on Google.<\/p>\n

According to Envoca<\/a>, businesses with an up-to-date Google Business Profile:<\/p>\n